Blog
Feb 25, 2025
They're not following your customer journey!
Sunil Mehta Visitors to your website are not following the customer journey you’ve planned for th...more
Aug 03, 2023
Your Video Should Be a Dialog
David Seaver Video today, and corporate content generally, is typically a monologue at an imagined ...more
Jul 12, 2023
Drive Engagement with Detailed Video Analytics
Poonam Murgai In my previous post, Is Marketing Automation up to the challenge of Video I mad...more
Jul 11, 2023
Being Smart About AI
David Seaver Recent Advances in AI Unless you’ve been hiding in a damp log for the past se...more
Jun 22, 2023
Is Marketing Automation Up To The Challenge Of Video?
Poonam Murgai Marketing Automation has been around for over twenty years and has gained wide adopti...more
Jun 21, 2023
You Need Better Video Marketing Analytics
David Seaver According to the last annual survey from Wyzowl, “63% of video marketers say tha...more
Jun 08, 2023
Is Video Marketing Having its iPhone Moment?
Poonam Murgai You may be missing out on better ways to do video marketing, read on to see why "P...more
Jun 08, 2023
Making Common Video Marketing Pages More Effective
David Seaver According to Wyzowl, 79% of people said that watching a video has convinced them to bu...more
Jun 08, 2023
Add "Smart" Chapters To Your YouTube video
Sunil Mehta Why Read This If you’re a content marketing or strategy professional this post i...more
May 24, 2023
Is it enough to just embed a YouTube video?
It is now well known that video is an important part of your content marketing strategy. But i...more
May 10, 2023
5 Reasons You Need To Use Video Chapters
And how to make video chapters better! You already know that video chapters are an important ...more
May 04, 2023
Turbocharge your SEO with fast embedded video
Who should read this This post is aimed at SEO and content marketing professionals who need to demo...more
Jan 03, 2023
Why Add Calls To Action To Your Customer Onboarding Video
Every customer success professional knows that if you successfully onboard your customers and get ...more
Sep 08, 2022
Invest in Engines, not Tools
A recent piece by Gartner said that organizations should invest in “Invest in predictive and aut...more
Aug 04, 2022
Medium posters can now post topic-driven videos
For all of you who post on Medium - we have news! If you add video to your posts, you can now add ...more
Jul 14, 2022
Why video doesn't drive engagement
Most content on the web invites engagement. Except video. We've gotten used to consuming video lik...more
Jun 23, 2022
Your video gets thousands of views. So what?
Rude question, right? I just spoke with someone whose video got over a half million views. Did they ...more
Jun 08, 2022
Boost Video Engagement with Topics
Have you ever come across a video that looks interesting, but then you see it’s way too long and...more